WELCOME !!

It´s a enormous pleasure to welcome you to the Innovating Agribusiness Blog.

This, the first post, it´s obviously dedicated to the introduction of myself and the blog.

My name is José María Montalbán, though I thought that using a nick name could ease interaction with followers. Yes, my real name is a bit too long and complex. In some situations, when giving it to someone, I got back: “Sorry, did you say Mon-Taleban?”.

That´s why I chose Jose Monty as my public name.

I´m a spanish Agronomy Engineer, consultant and entrepeneur in Agribusiness, this is, anything related to businesses involved within the food and agricultural industry. More specifically, my 20 years of experience now, have run around the fresh fruits and vegetable sector and the modern horticulture.

Along all this time I had the opportunity to attend both, technical and managerial positions, in some reputed companies, and afterwards, work as a freelance consultant. This helped me to build a very broad vision and understanding of the complexities of this exciting business.

Moreover, I was lucky to have the chance of doing all this in an International environment, which makes it more enriching, professionally speaking. Lately, my experience have become specialized in the Arab Gulf region, where I discovered the huge potencial for the fresh produce industry, despite the apparently harsh conditions of Nature there. For that reason, I´m currently undertaking some investments and business ventures in the region.

My latest business project, AGROLUTION, is a company with the misión to serve all people, businesses and insitutions linked to the Fresh Produce World, by providing all kinds of Solutions, being these either goods or services. Agrolution is open to the world and specially to places most needed of support and assistance in the fostering of agriculture and food production, like extreme climate areas and developing countries.

So, around all that matter, I shall ellaborate content and collect information to be published in this blog, with the aim to make it useful and available to as many people as possible.

To make it even more valuable, you will also find here contributions of other experts and collaborators.

If you are a farmer, student, teacher, investor, businessman, official, trader, scientist, NGO, association, or any other agent type involved in Agribusiness, just follow this blog to obtain valuable information of your interest.

Thanks in advance for following.

See you soon !!

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